A new app-based payment option from bKash has received a huge response from its users, with over 1.4 million account holders taking advantage of the service since the download option was released on April 26.
The app helps bKash users to stay informed about transaction limits and notifications, and enables them to check their balance in one tap, to refer a friend, and to get benefits from other services provided by the app itself.
“We have received a huge response from our users because of the higher penetration of internet and smartphone.” Kamal Quadir, the CEO of bKash, said.
BKash - the leading mobile financial service provider in Bangladesh, with 30 million account holders - has made its new app highly secure for all types of transactions and users through PIN security protection.
“No one will be able to log in to your bKash account without your bKash PIN when your phone is stolen,” Mir Nawbut Ali, the CMO of bKash Limited, said.
“As for the financial security, you will be automatically logged out of the app after a specific period of inactivity and if anyone wants to log in afterwards, she or he must log in with your bKash pin.”
The app aims to ease the transaction process for all users. Considering the demands for marginal people to turn their investment into a solvent one, the app has been developed with exclusive features including request money.
For making the app more user friendly, there is a talking option, which will indicate a person in executing his or her individual transactions.
In addition, to avoid transactions directed towards a wrong number, there is an option to use the saved contacts from the phone memory.